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Rita Ora has been posting on social media in any respect hours as she jetsets all over the world, selling her new haircare line, TYPEBEA. First in Sydney, then in London, the British singer-songwriter launched the brand new model with Vida Glow founder Anna Lahey. Not solely did Ora’s stunning hair take middle stage throughout her current media appearances, however her gorgeous figure and signature style additionally surprised onlookers.

Rita Ora‘s golden pores and skin completely glowed as she arrived on the TYPEBEA Launch Celebration in London on April 29. The 33-year-old wore a creamy taupe corset and chocolate wide-leg trousers as she entered Previous Periods Home. She accessorized with sheer chocolate-brown opera gloves and an identical belt. Ora added giant gold hoops, gold bangles, and a gold assertion ring to her ensemble. She skipped a necklace, choosing a naked, hydrated decolletage.

Ora wore her hair in an ear-length golden brown bob for the London Launch Celebration. If there was ever a time to focus on her wholesome, shiny hair, it was now. The “Hot Right Now” singer launched TYPEBEA as a “root-to-tip revolution serving hair growth, health, and confidence for everyone.”

The four-piece product line caters to all hair varieties.” Ora elaborated on her Instagram, stating, “The relationship we have with our hair is so personal. For me, it’s a huge part of my identity, creativity, and confidence. Throughout my career, I’ve had nearly every hair colour and style … But now I can say my hair is the healthiest it’s ever been.”

Persevering with her London tour, Rita Ora and Anna Lahey stopped by a London Sephora to greet followers and reply questions. The Masked Singer decide continued her pants-forward streak with latte-colored tailor-made trousers and a cropped black blazer with outsized shoulders.

She and Lahey defined how they joined forces after forming “a very natural friendship” at a 2021 Vida Glow occasion, as Lahey advised Women’s Health. “When I was telling [Ora] my story, which started with my experiences with hair loss, she related in a way and shared all of the hair traumas she’s had throughout her career. Naturally, that was the very beginning inspiration for TYPEBEA.”

Ora additionally attended a particular occasion in London over the weekend. She joined Natalia Vodianova to debate her upbringing, movie star standing, and TYPEBEA. The “Create What You Wish Existed” breakfast noticed the “Let You Love Me” singer and Russian model-philanthropist chat on the members-only White Metropolis Home. Ora wore a greige tweed go well with and a easy white tank high with a lace strap. She paired the outfit with silver heels and silver dangle earrings.

Earlier within the month, Ora and Lahey surprised in coordinating all-black outfits to rejoice the TYPEBEA launch in Australia. Arriving at Sydney’s The Ace Resort, the duo held arms and greeted followers. Ora wore a skintight black robe with an asymmetrical necklace. She posted pictures of the occasion with the caption, “Guys, I can’t BELIEVE I’ve just launched my brand new haircare brand @typebea. It’s been a massive roller coaster, but I couldn’t be happier with how the launch turned out. Sydney, I will be back very soon.”