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The “Taylor Swift impact” is actual … simply ask NFL commissioner Roger Goodell, who straight-up credited the pop famous person’s relationship with Travis Kelce for bringing a ton of recent eyes to the entire league.
Commish gushed about Traylor throughout his annual Tremendous Bowl press convention in Vegas on Monday … saying there isn’t any denying the optimistic influence the coupling had on this previous season.
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Whereas Goodell initially chalked it as much as the nice competitors on the sector — noting 70% of video games this season have been inside one rating within the fourth quarter — he did admit Taylor’s presence has been large for the group.
“Having the Taylor Swift effect is also a positive,” Goodell stated minutes in the past. “Listen, both Travis and Taylor are wonderful young people. They seem very happy.”
“She knows great entertainment, and I think that’s why I think she loves NFL football.”
Commish added it is “great” to have Swift — and her diehard Swifties — on board … because it creates a buzz and evokes younger ladies to tune in to video games.
As for whether or not the connection was scripted, Goodell joked there isn’t any approach the league may provide you with one thing THIS good.
“I don’t think I’m that good of a scripter — or anybody on our staff,” he stated with amusing.
It is no marvel why Goodell was in a incredible temper — rankings have been by the roof this season … with this postseason averaging 38.5 MILLION viewers, probably the most in many years.
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