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Logan Paul‘s foray into the sports activities world goes deeper than the WWE ring … the star wrestler, together with companion enterprise KSI, continues to kick ass within the drink house, linking up with one of the crucial priceless franchises on the planet, the L.A. Lakers!
Prime Hydration and the Purple and Gold introduced the biz deal on social media on Tuesday, revealing the brand new partnership, writing … “Lakers x @PrimeHydrate Hydration: Get ready L.A., PRIME Hydration is the new Official Sports Drink of the Los Angeles Lakers.”
After all, it is not the primary time Logan and KSI’s firm has gone into enterprise with a serious pressure within the sports activities world … they’re additionally the official sports activities drink of the UFC, the Los Angeles Dodgers, Arsenal, and FC Barcelona, amongst different groups and leagues.
In addition they work with particular person athletes like Patrick Mahomes and Israel Adesanya.
Not too shabby … and the Lake Present deal positions Prime as an oblique companion with LeBron James.
Paul and KSI, as soon as rivals, launched the corporate, which sells sports activities and power drinks, in early 2022 … and has rapidly grown into an organization price lots of of thousands and thousands of {dollars}.
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