Snoop Dogg and Master P have sued Walmart for allegedly hiding their cereal

Snoop Dogg has teamed up with Master P to sue Walmart after proof that the grocery store chain has deliberately hidden their breakfast cereal model ‘Snoop cereal.’ from customers, resulting in a discount in gross sales.

Master P and Snoop Dogg first joined forces in 1998 after Snoop Dogg parted methods with Loss of life Row and Suge Knight. Following his departure, Snoop (actual title Calvin Broadus) signed with Master P’s New Orleans-based label No Limit.

26 years after their first partnership, the 2 moguls have rejoined forces to sue Walmart for deliberately hiding their cereal model. Broadus and Master P (actual title Percy Miller) run a three way partnership.

Collectively, Miller and Broadus arrange Broadus Meals and in 2022, the brand announced it would be releasing a breakfast line. One of many first cereals they launched was Snoop Loopz, however Kellogg’s blocked them from utilizing that title because it took from their cereal model, Fruit Loops.

The merchandise now referred to as Snoop Cereal have been set to be fairly profitable. Nevertheless, hip-hop media outlet TMZ has introduced that Snoop and P just lately filed a lawsuit towards Walmart, which accuses the chain of refusing to inventory the cereal on the shop’s important flooring and inserting the product in client blindspots.

The lawsuit accuses the chain of conspiracy to push Broadus and Miller out of the market after having agreed to inventory the cereal. Walmart confirmed it might be promoting Snoop Cereal final summer time, however the lawsuit claims that retailer staff discovered packing containers of it within the stockroom.

Following the lawsuit, Walmart launched an announcement studying, “Walmart values our relationships with our suppliers, and we have a strong history of supporting entrepreneurs. Many factors affect the sales of any given product, including consumer demand, seasonality, and price, to name a few. We will respond as appropriate with the Court once we are served with the complaint.”