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Usher is hopping aboard Kim Kardashian‘s undergarment prepare — he is simply the latest star to accomplice up along with her and promote her SKIMS line … and yeah, he is shirtless for it.
Kim and co. have been in a position to get Usher to comply with be the most recent face for his or her SKIMS Males’s marketing campaign — and so they obtained him to rock their underwear line for fellas … together with their SKIMS Stretch assortment in addition to their SKIMS Cotton assortment.
As a part of this new drop that includes Usher … they’re additionally releasing 4 new colorways.
It goes with out saying — the actual fact KK signed Usher to SKIMS is a big deal … particularly since he is a well known intercourse image, even nowadays. That is sorta alluded to on this picture shoot right here — the place Mr. Raymond is baring his torso, together with his chiseled abs on show.
BTW, there was a video filmed for this team-up as nicely … and in it, Usher talks about why he signed on, however extra importantly — the way it pertains to this new album of his, “Coming Home.”
Primarily based on what he says right here, you could possibly argue it is a full circle second for him — Usher appears to be leaning into his R&B roots … together with what made him uber widespread to start with, like his killer appears. There is a restricted version digital version of his album that is dropping as a part of the partnership … it is releasing on Feb. 8 at 9 PM PT/Feb. 9 at midnight ET.
As for these new SKIMS merchandise themselves … the underwear are gonna be up for grabs beginning Feb. 12 at 9 AM PT — you possibly can clearly get ’em on the SKIMS Men Shop website.
Usher’s addition to the lineup comes on the heels of Kim snagging different hunks within the trade to promote her firm — bear in mind, she already obtained Neymar Jr., Nick Bosa and different scorching dudes to rock the gear … and now, Usher is within the combine as nicely.
TMZ Studios
SKIMS is low-key taking on the style world — everybody appears keen to strip down and pimp the product … making ya surprise, how the hell do these items really feel in individual.
Just one strategy to discover out … give ’em a strive, we suppose. 😄
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