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TMZ.com
President Biden‘s lighting up the Web along with his fiery birthday cake poking enjoyable at his age — however that will not get him over the electoral hump with the younger’ns … so says a seasoned journo.
Know-how reporter Taylor Lorenz — who covers all issues digital for the Washington Publish — weighed in on Joe getting a bit cheeky this week to celebrate his 81st birthday … with a jokey publish that ended up fueling countless memes on-line.
Everyone, it appears, made cracks … some have been light-hearted, others have been a bit extra critical — however in response to Taylor, none of it actually helps the Prez in the long term for 2024.
As she put it on Tuesday’s “TMZ Live,” Biden and his workers are lacking the mark on tips on how to join with Gen Z — mistakenly considering that viral content material and memes alone might be sufficient to get a full base of potential voters to drag the lever for him come subsequent November.
Lorenz says that is not gonna do it, sadly — and that Joe wants to attach with younger folks on a extra basic, critical degree … via coverage that helps their lives.
There are a variety of points she thinks JB’s out of contact with relating to this particular demographic — all the pieces from the financial system to housing and healthcare … and even the warfare between Israel and Hamas. On that subject, too, she says Joe’s not reflecting their view.
After all, there are additionally the Biden stumbles and fumbles that occur all too typically — together with not too long ago mixing up Britney Spears and Taylor Swift — that Lorenz says aren’t serving him properly.
Backside line … TL thinks Joe’s gotta sharpen up and interact 20-somethings with substance, if he needs to depend on their help on the polls … ‘trigger proper now, the gimmicks aren’t reducing it.
BTW, Taylor’s received a guide out, ‘Extremely Online,’ which touches on the nuances of going viral.
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