Kim Kardashian SKIMS MENS Line Makes Millions of Dollars Per Minute in Launch

The numbers do not lie, males need their SKIMS, and it was confirmed on launch day … raking in thousands and thousands of {dollars} per minute for Kim Kardashian‘s newest enterprise.

The SKIMS MENS line — that includes underwear and fundamentals — dropped Thursday with a flurry of assist. Sources with direct data inform us it was the largest day of gross sales for SKIMS because the day the model launched.

What’s extra, we’re instructed the MENS drop broke SKIMS web site site visitors data, pulling in 25,000 orders inside the first 5 minutes of open, translating to thousands and thousands of {dollars} in gross sales in minutes.

The launch numbers are insane … however bear in mind, the marketing campaign to announce the road additionally obtained a TON of consideration due to steamy and shirtless pics from Nick Bosa, Neymar and Shai Gilgeous-Alexander.

As we reported … Nick Bosa started to trend on Twitter instantly after the photographs dropped — hitting #16 general — and SKIMS additionally trended on the #9 spot.